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AZURITEAZURITEAZURITEAZURITE

Azurite has a simple mission for their clients. More of what they want to hear – clearly and less of what they don’t – quietly.

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(01)

Client
Overview

Azurite Builders is the acoustic optimization company that delivers on every aspect of interior environment sound improvement for the express purpose of improving people’s lives.

On a mission to improve people’s lives through acoustically optimized environments.

CLIENT: AZURITE
SECTOR: SOUND DESIGN

Two diamond-shaped frames show a modern lobby with tan sofas and plants on the left, and a stylish conference room with a long table and geometric wall art on the right, both on a white background.
Logo for Azurite Builders featuring a stylized black A shape on the left, with the words azurite BUILDERS in bold, modern lowercase and uppercase black letters to the right.

Color palette

A color palette with four rectangles: black on top left, white below it; light gray, gray, and beige stacked vertically on the right, each labeled with color codes and Pantone numbers.

black

C: 75 M: 68 Y:67 K:90
#000000

white

C: 0 M: 0 Y:0 K:0
#FFFFFF

LIGHT GRAY

C: 0 M: 0 Y:0 K:10
PANTONE 583
#F2F2F2

GRAY

C: 0 M: 0 Y:0 K:30
PANTONE 650
#B3B3B3

BEIGE

C: 27 M: 31 Y:44 K:0
PANTONE 2303
#BDA990

Contemporary dining areas with modern furniture: left shows a close-up of a table with brown chairs and striped wood wall; right features tables, chairs, and a geometric-patterned accent wall.
A SOUND INVESTMENT IS (HEAR)
A branding set for azurite featuring a black truck with minimalist graphics, black business cards with geometric patterns, and a sleek, white exterior sign with the company logo.

(02)

Business
Immersion

WHAT WE DID

marketing materials

client / market research

presentations

mission, vision, values

social branding

positioning / messaging

website design

brand strategy

location photography

content development

Typographic
Hierarchy

Lexend

AaBbCc

0123456789

AaBbCcDdEeFfGgHhIiJjKkLlMmNnOoPpQqRrSsTtUuVCvXxWwYyZz

Lexend Thin

Lexend ExtraLight

Lexend Light

Lexend Medium

Lexend SemiBold

Lexend Bold

Social Media

A collage of modern interior design images displays sleek, stylish rooms with wood and metal accents, accompanied by placeholder text blocks in beige, black, and white, featuring the words Lorem ipsum dolor set amet.A collage of modern branding templates for azurite, featuring geometric designs, minimalist text layouts, and a photo of a stylish, wood-accented café interior with tables, chairs, lights, and a barista.
Modern office lobby with wood paneling, shelves with products, and a sign reading VIRGA. White text overlay says, We start by listening. Ceiling features exposed ducts and hanging lights.

Brand Patterns

A side-by-side comparison: the left side shows a dense grid of repeating, overlapping wave and triangular line patterns; the right side features a simplified version with three larger, non-overlapping wave lines.

Brand
Guide

Black background with angular line accents, featuring the Azurite Builders logo on the left and the text Brand Guidelines 2024 in white on the right.
Black slide with a large, faint outline of the number 01, the word LOGOS in white text, and a minimalist navigation bar at the bottom with section titles and geometric accents.
Black slide with white text reading A SOUND INVESTMENT IS (HEAR) on the left, and This is the Azurite Brand Guide. Consider this the foremost authority on all things Azurite. on the right. Minimalist graphic elements on bottom.
Black background with angular line accents, featuring the Azurite Builders logo on the left and the text Brand Guidelines 2024 in white on the right.
Black slide with a large, faint outline of the number 01, the word LOGOS in white text, and a minimalist navigation bar at the bottom with section titles and geometric accents.
Black slide with white text reading A SOUND INVESTMENT IS (HEAR) on the left, and This is the Azurite Brand Guide. Consider this the foremost authority on all things Azurite. on the right. Minimalist graphic elements on bottom.
Logo for Azurite Builders featuring a stylized, minimalist A design next to the word “azurite” in bold lowercase letters, with “BUILDERS” in uppercase beneath it, all on a white background.
A minimalist black slide with “02” in large, semi-transparent digits. “TYPE” is written in smaller gray text on the left. A navigation bar at the bottom lists 01. LOGOS, 02. TYPE, 03. COLORS, 04. ELEMENTS, and 05. PHOTOS/APPLICATIONS.
Minimalist black line logo resembling two overlapping mountain peaks above a small triangle, shown on a white background. The bottom left corner displays a small version of the logo with the text 01. LOGOS.
A minimalist logo with a stylized, overlapping A shape next to the word azurite in modern black font on a white background. The footer reads 01. LOGOS and ALTERNATIVE LOOKUP.
The word azurite is displayed in bold, modern black font on a white background. The text is centered, with simple geometric letters, and minimal design elements surrounding it.
A black slide with the word COLOR on the left and a large, outlined number 03 on the right. Navigation text at the bottom highlights 03. COLORS among other menu options.
Text-based slide displaying font hierarchy using Lexend Light. Includes examples for headlines, subheads, subheading, paragraph heading, and body copy with placeholder text. Decorative lines and icons are along the bottom.
A black slide with the large, outlined number 04 in the background. The word ELEMENTS is written in thin, white capital letters. A navigation bar at the bottom lists: LOGOS, TYPE, COLORS, ELEMENTS, PHOTOS/APPLICATIONS.
A color palette with four swatches labeled Black, White, Light Gray, Gray, and Beige, each showing their RGB, HEX, and Pantone values, arranged in a minimalist design layout.
Sample of the Lexend typeface showing uppercase and lowercase letters, numbers, font weights from Thin to Bold, and font names listed on a white background.
Two diamond-shaped images show modern interiors: one features tan sofas and plants in a lounge area; the other displays a dining area with tables, chairs, and a graphic wall design, all set against a black background.
Two modern interior photos: one shows a brown chair and table with a vertical wooden slat wall; the other features a dining area with a map-patterned wall, chairs, and a sofa in a contemporary setting.
Minimalist graphic with overlapping outlined diamonds connected by a thin line, labeled 04. ELEMENTS at the bottom left, and a small page number 15 at the bottom right.
Two geometric line patterns on a white background; the left rectangle shows a repeating overlapping wave design, while the right rectangle shows large, intersecting wavy lines. Text below reads 04. ELEMENTS with decorative lines.
A black slide with large, outlined number 05 and the text PHOTOS/APPLICATIONS on the left. A small navigation bar at the bottom highlights 03. COLORS. Minimal, modern design.
A series of website mockup pages with dark backgrounds and various layouts, displaying images, text, and navigation menus. The slide is labeled 05. APPLICATIONS in the bottom left corner.
A website homepage for azurite displays the text We start by listening over a photo of a modern office lobby with wood paneling and the letters VIRGA on the wall. The slide is labeled 05. APPLICATIONS.
Screenshot of an email signature example labeled 05. Applications. The signature includes the Azure logo, contact details, and branding elements on a white background. Page number 20 shown at the bottom right.
A grid of social media post mockups featuring modern interior designs, neutral backgrounds, abstract lines, and placeholder text, showcasing different styles and color palettes for application branding.
Black-and-white branding mockup showing letterhead, business cards, and envelopes for “azurite” with minimalist logos and clean typography, labeled as “05. Applications” in a design presentation.
A digital brand guide for Azurite Builders is displayed in a grid format, featuring logo designs, color palettes, typography, elements, photos, and application mockups on white and black backgrounds.

TESTIMONIAL

“Our initial brand was a liability to our progress and Venthio changed all that with a single engagement to re-engineer our brand. Their insight to understand us as a client in short order was remarkable and their creative and executional follow-through has our business in a completely different place, a really good place.”

Greg Mater | CEO, Azurite Builders

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