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AION PATHAION PATHAION PATHAION PATH

AION Path is bringing fathers and their children into a more rewarding relationship, deeper spiritual grounding, and a future Worth having.

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(01)

Project
Overview

AION Path is a discipleship journey from childhood to adulthood under the guidance of fatherhood.

When a parent rises, so does a child.

CLIENT: AION PATH
SECTOR: PARENT / CHILD EDUCATION

Foggy pine forest with dark, tall trees. A bold, red, curved graphic overlays the right side. The words Aion Path and a minimalist mountain logo appear in the lower left corner.

PREVIOUS
     CONCEPTS

Blue rectangular card with the word Ascent in white text at the top left and three overlapping turquoise upward arrow shapes on the right side.
A black rectangle with the white logo and text Aion Path RISE TOGETHER. The logo features three upward lines resembling a stylized mountain. Below, there is an explanation of the logo design in smaller text.
A logo design process showing three black chevron-like shapes stacked to form a stylized arrow. Stages labeled “Year 1,” “Year 2,” and “Year 3” show the arrow becoming sharper each year. Text describes logo construction.
Two men stand outdoors facing slightly different directions, one closer to the camera. They are both wearing dark shirts. A minimalist triangular logo appears between them, and descriptive text is positioned on the left side of the image.
Five vertical rectangles show a blue, light blue, white, black, and red color palette, each with a stylized upward arrow logo. Text below reads: Color Palette and describes the bold, modern brand aesthetic.
A colorful graphic features geometric arrow patterns in coral, blue, black, and white, with the words Aion Path and a description about the logos graphic qualities in the top left corner.
Three student handbooks titled Aion Path for different academic years are stacked on a dark surface with light streaming across them. The covers are in red, blue, and dark blue, each labeled by year.
A black t-shirt, hat, and a close-up view of a shirt display a white geometric line logo with Aion Path and the slogan Led by intention, Done by the child printed underneath.
Two black conference materials with white text: a hanging banner reading 3 years of engagement for a lifetime of enrichment, and a badge with Austin Ranson. Both feature abstract line designs and the Aion Path logo.
A smartphone displaying a black-and-white Instagram post of a father and child outdoors lies on a gray, reflective surface with streaks of light. Text on the left reads, “Social Content” with a caption about meaningful father-child connections.
Light brown background with a cream-colored curved path shape and the word Monopátia in white text in the top left corner.
A black and white graphic displays the logo aion PATH with the tagline A JOURNEY FOR ETERNITY. Below, text describes the logo concept, mentioning expressive typography and the use of the Greek word monopatia.
Two panels on a light gray background: the left shows a lowercase a, and the right displays a bold, curved black line forming an abstract path. Text below reads Logo Construction and describes the design concept.
Three people, an adult and two children, walk across a sunlit city street, casting long shadows. There are cars parked on the left and buildings on the right. Text about logo implementation appears in the upper left corner.
Five vertical rectangles display different shades of green, beige, and dark blue, each with a stylized lowercase letter “a.” Below is a label: Color Palette with a brief description of the palette’s nature.
A modern graphic with organic shapes in green, beige, and black tones. Text reads: When a father rises, so does a child. and Graphic Qualities: Graphically, this logo forms an organic grid... Abstract lines and large text are integrated throughout.
Three handbook booklets, labeled The Fathers Company Handbook Year One, Handbook Year Two, and Handbook Year Three, are stacked on a light surface with shadows. The top cover reads, When a father rises, so does a child.
A person wearing a white hoodie with green drawstrings and the word aion PATH printed in green, standing against a gradient green background. The person’s face is partly obscured by the hoodie.
A person carries a tote bag with green “Zion Conference” branding and a Bible verse. Beside it, a close-up shows a green and black conference name badge with the same branding and the name “Max Page.”.
A person holds open a magazine featuring a bold yellow abstract design on the left page with two silhouetted figures, and a column of text titled aion with a poem and article on the right page.
A green rectangle with rounded corners features the word Momentous in white text at the top left and a large, partially visible DNA double helix symbol on the right side.
A black and white branding design featuring the aion PATH logo with a DNA-like symbol and the tagline Moments of time that will impact all time. Below is a section explaining the logos concept and significance.
A diagram showing the construction of a logo using three black symbols: a circle, an hourglass, and a lemniscate, with the final logo combining elements of all three. Text explanations appear beside each symbol.
Two people in cowboy hats, one adult and one child, stand side by side at a ranch fence, looking out over a sunlit, dusty landscape. A logo and text appear on the left side of the image.
Five vertical rectangles in orange, yellow, green, teal, and dark blue, each with a circular DNA-like icon at the top. Below, a text box explains the color palette representing a spectrum from blue to orange.
A colorful graphic with overlapping shapes: an abstract hourglass on the left, orange dots on a gray background, interlocking rings, and the text aion PATH beside a DNA-like logo. Text section describes graphic qualities.
A display of branded printed materials, including business cards and booklets, featuring the aion path logo and modern designs in teal, yellow, and orange, with one card titled Handbook for Fathers.
Side-by-side photos: left, a person pulls down a teal knit beanie with a black patch logo; right, a person wears a teal cap and blue sweater, both with a circular DNA-style logo and text “aion path.” Faces are mostly hidden.
Hands holding open a magazine showing an article titled “aion—Led by the father. Done by the child,” with a photo of a smiling man with his arm around a boy holding a basketball.
A person holds a smartphone, browsing an Instagram profile with various photos and colored highlight covers. The screen is well-lit, while the surroundings are dimly lit. The words Social Content appear in the top left corner.
Orange background with the word Togetheroad in white at the top left and three black curved lines on the right, resembling a road. Text below the title reads Logo Direction Four.
A logo for AION PATH with three upward white lines and the tagline When a father rises, so does a child. Below is an explanation titled Togetherroad about the logo symbolizing journey and togetherness.
Logo design for Aion Path featuring three curved black lines forming a road leading to a stylized letter A. Below, diagram shows each line labeled as The Church, The Father, and The Child.
Two men, one older and one younger, smile warmly and embrace each other. They appear happy and close. Text on the image mentions Application and references father-child and church relationships.
Five rectangular color swatches—dark brown, blue, light gray, yellow, and orange—each featuring a stylized triple-stripe logo in white, yellow, red, or black, labeled as a brand color palette.
Abstract graphic design featuring bold, colorful curved and diagonal lines with repeated text PATH and AION in various colors and orientations, creating a visually dynamic and modern layout.
A person holds a magazine with a photo of an older man and a younger man smiling closely together. The cover text reads: Led by the father. Done by the child. AIONPATH.
A black t-shirt and cap with the AION PATH logo are on the left, while a person on the right wears a blue sweater with large yellow diagonal stripes and AION PATH printed on the back.
Two conference collateral items: a large black hanging banner with bold white text reading 3 Years Of... and a black square badge with the name Drew White and a lanyard, both featuring a modern design.
A smartphone on a couch displays a social media reel of two people dancing playfully in a living room, with sunlight casting striped shadows across the scene.
A presentation slide deck with four slides titled Aion Path Rite of Passage. The slides feature images of people, landscapes, and text about Christian rites of passage, truth, and father-child relationships.
Aion Path logo featuring three upward arrows on the left, the words Aion Path in bold text, and the slogan Rise Together in script font below.
Nine Aion Path logos are displayed in different color schemes, each with a stylized arrow icon to the left of the text, on various colored backgrounds including blue, teal, gray, black, and coral.Grid of eight “Aion Path” logos in different color combinations, each with an upward arrow symbol to the left of the text. Background and text colors vary from blue, cyan, black, coral, and white.

Color palette

A grid of twelve color swatches, each labeled with a hex code. Colors range from dark blue, blue, cyan, tan, grey, red, black, and white. Each swatch is evenly spaced in three rows and four columns.Vertical stripes in blue, teal, white, black, and red, each with a subtle feather-like shadow pattern overlaying the color.A grid of colored rectangles in pairs: dark blue, teal, bright blue, light blue, tan, coral, beige, pink, navy, gray, and white. Each color block has its hex code written in small white text.A grid of five colored rectangles with subtle curved wave patterns: dark blue, light blue, white, black, and red, arranged with the red rectangle centered below the others on a black background.
A man and a boy sit on stools facing each other in a workshop, smiling and talking. Sunlight streams through a window. The words Rise Together appear in the center with a red upward arrow icon behind the text.A man and a young boy sit on stools facing each other, having a conversation in a dimly lit room. The words Rise Together and a red upward arrow logo are overlaid at the center.

Photos

A black and white photo of two men standing in a field. The man in the foreground is in profile, facing left, while the younger man behind him looks forward. The background shows a blurred landscape.
A collage of black and white photos: people walking into a church, two friends sitting outside, people laughing, a man and girl in the mountains, and two graduates smiling at each other.
RISE TOGETHER

(02)

Business
Immersion

WHAT WE DID

marketing materials

client / market research

presentations

mission, vision, values

social branding

positioning / messaging

website design

brand strategy

location photography

content development

explainer video

Typographic
Hierarchy

This page is intended to give a sense for the way typography should relate to itself within a layout. The example to the right shows general principles for size, weight, and letter spacing.
Neue Haas Grotesk | 65 Medium | 96 pt |Tracking: -10

Headline

Wellaway | Regular | 72 pt |Tracking: 4

subhead option one

Neue Haas Grotesk | 48 pt |65 Medium

Subhead 2

Neue Haas Grotesk | 75 Bold | 24 pt | Tracking: 20

Subhead 3

Neue Haas Grotesk | 45 Light| 18 pt |Tracking: 2

Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip.

Neue Haas Grotesk | 65 Medium | 12 pt | Tracking: -10

Caption Headline Caption Body, Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy.

Three student handbooks titled Aion Path are stacked on a dark surface, with the top one in red labeled Student Handbook and two below in blue labeled Year One and Year Two. Sunlight creates diagonal shadows across them.Three colorful student handbooks labeled Aion Path are stacked on a dark surface. The top one is red and says Year One, the second is teal and says Year Two, and the third is blue for Year Three.

Social Media

A man and woman smiling and hugging tightly in a warmly lit living room, with plants and a framed picture in the background. Instagram Reels interface elements and engagement icons are visible on the screen.

Reels

Reels featuring heart-warming content and authentic family and faith moments.

Instagram profile page for aion_path showing profile details, five story highlights in various colors, and a grid of nine photos featuring people, couples, and families in joyful moments.

The Grid

Reels featuring heart-warming content and authentic family and faith moments.

Black-and-white photo of two men smiling and embracing, looking at each other. Text reads: 08 Rejoice in Lasting Camraderie. Instagram post interface with a caption about father-son relationships is visible below.

Story-Driven Posts

Using the “swipe” feature, we will use testimonials from real participants to tell compelling stories.

A black-and-white image of five people standing and talking in a parking lot. Text overlay reads, Seeking Team Leaders! Email: matt@aionpath.org. Instagram interface and caption are visible.

Help Wanted

Using minimal imagery and calls to action, social can be a great place for recruitment.

Instagram post with blue background promoting The AION Path is Both a Journey and a Relationship. Orientation event details: Friday, February 7, 7–9 pm, at Redemption Church Simi Valley and on Zoom.

Events

What better place to notify people of upcoming events than social media?

A black-and-white Instagram post shows a path leading up a mountain ridge. Text reads: The Greatest Story Ever Told is about a Father and Son. Will that be true of you? Social media icons and usernames are visible.

Inspiration

Social is the perfect place to communicate AION Path’s mission, vision and values.

Website

Two people sit side by side on a bench overlooking mountains, viewed from behind. The text reads: When a father rises, so does a child and includes an invitation to join the Aion Path, with a button to begin the journey.

Sections

A young graduate in cap and gown smiles at a man during a graduation ceremony. Beside them, text reads: Over the next few years, your child will be discipled by someone, something, or some screen. We envision a different discipleship approach...
Two men, one older and one younger, stand outdoors by a body of water. Large text above them reads, AION Path is a discipleship journey from childhood to adulthood under the guidance of fatherhood.A website for Aion Path featuring a black-and-white image of a father and son building a model, with text about molding children, details about The First 90 Days, 30 skills, and team involvement.A beige infographic with photos and text outlining a three-year journey: 30 skills, 1 team, 1 church, 3 adventures, 30 conversations, and 1 celebration, with corresponding images of diverse people engaging and smiling.
A set of Aion Path branded stationery, including a letterhead, envelope, and business card, all featuring a blue logo, company name, and contact details on a beige background.
A professional letter from Aion Path on cream-colored letterhead with blue company logo at the top left. The letter contains placeholder text, and is signed by Ryan Clark, CEO, above company contact details at the bottom.Envelope and business card design for Aion Path. The envelope is beige with a blue logo and address. The business card has a blue front with the logo and a beige back with contact details and a similar logo.

Brand Patterns

Three vertical panels in dark blue, white, and light blue, each featuring a repeating geometric pattern with symmetrical, line-based motifs. The design appears embossed or outlined on each colored background.

Brand
Guide

A misty pine forest with a red abstract shape overlays the right side. Aion Path is written in large text at the bottom, with smaller text above reading Brand Guide V1.0 2024 and a geometric logo on the left.
A page from the AION Path Brand Guide with the title Arrows in the hand of a warrior. It lists sections such as Logos, Typography, Color, Elements, and more on the right side.
A blue page with large white text reading Logos & Marks 01. The top includes a navigation bar with small menu items and a logo in the upper left corner.
A misty pine forest with a red abstract shape overlays the right side. Aion Path is written in large text at the bottom, with smaller text above reading Brand Guide V1.0 2024 and a geometric logo on the left.
A page from the AION Path Brand Guide with the title Arrows in the hand of a warrior. It lists sections such as Logos, Typography, Color, Elements, and more on the right side.
A blue page with large white text reading Logos & Marks 01. The top includes a navigation bar with small menu items and a logo in the upper left corner.
A beige background with a large, abstract black logo centered, resembling three stacked, curved lines or peaks. Minimalist text appears in light gray in the corners and above the logo.
A beige webpage displays the bold black text Aion Path centered. Smaller text at the bottom left reads Wordmark, with additional faint descriptive text nearby. Simple, modern design elements are visible at the top.
The image displays the Aion Path logo, featuring a bold black geometric emblem resembling upward arrows, with the text Aion Path in large black font on a light beige background.
A beige page displays the Aion Path logo with a black abstract mountain symbol, the words Aion Path, and the tagline Rise Together in a handwritten style to the right of the logo.
Beige background with a bold black Aion Path logo centered below a geometric, upward-pointing abstract symbol. Minimal text and navigation appear at the top and along the sides.
A brand style guide page displaying six Aion Path logo variations, each in different blue shades, with the brand name and triangular icon on a beige background. Text below reads Logo Palette.
Four logo variations for Aion Path are shown: black on coral, black on pale pink, blue on dark navy, and white on coral. Each features a stylized upward arrow icon to the left of the text.
Logo structure guide for Aion Path showing a black abstract icon beside bold black text, with alignment and spacing guides on a beige background. Section titles and labels appear at the top and bottom.
Aion Path logo centered on a beige background, showing black stylized upward arrows and text. The logo is surrounded by guide lines illustrating clear space requirements. Text below reads Logo Clear Space.
A blue webpage with white text. Typography is written in large, bold letters at the bottom left, with a faint, oversized 02 behind it. The top section contains navigation links and a logo.
Sample of the Neue Haas Grotesk font showing uppercase and lowercase letters, numbers, and font weights (Light, Medium, Bold). Text notes its use for titles, taglines, headings, marketing, and brand communications.
A beige page displays text samples of Neue Haas Grotesk in Light, Medium, and Bold weights, with body copy and caption examples, and a highlighted note for its use as body and caption copy.
A beige graphic displays Neue Haas Grotesk in large bold text, Light Medium Bold in lighter fonts, a full alphabet sample, and a note on usage: Situations that require extra visual emphasis on a specific word or phrase.
A beige graphic displays the Neue Helvetica font in Light, Regular, and Bold weights, showing uppercase, lowercase letters, and numbers. A note states it’s suitable for web use or when Neue Haas Grotesk is unavailable.
Sample showing “Wellaway Regular” decorative font in cursive with uppercase, lowercase letters, numbers, and symbols. Text notes the font is for minimal use, such as highlighting or decoration.
A beige page displays typographic hierarchy guidelines with bold black headings: Typographic Hierarchy and Headline, followed by subheadings, sample type styles, and descriptive text in various font sizes and weights.
Blue background with large white text reading Color Palette on the left and a transparent large 03 on the right. Menu and navigation links appear at the top of the image.
A color palette chart with five vertical color swatches: blue, light blue, white, dark navy, and pink. Each swatch includes its color name, HEX, RGB, CMYK, and Pantone codes. The background is light beige.
A color palette guide displays eight rectangular color swatches in two rows, each labeled with its respective hex code. The background is beige, and Tints & Shades is written at the bottom left.
A blue slide titled Brand Elements 04 in large white text, with a navigation menu across the top for different brand guide sections.
Three panels show a geometric pattern in different shades: dark blue on the left, white with light blue lines in the center, and light blue on the right. Text below reads Brand Patterns with a brief description.
Five vertical color panels—blue, light blue, white, black, and coral—are shown side by side with a faint, abstract shadow pattern overlaid. The heading Shadow Element appears on the lower left.
A row of five geometric, minimalist white line icons is displayed on a blue background, each with a different abstract shape. The image is labeled Icons at the bottom.
A blue rectangle centered on a beige background displays the handwritten phrase Rise Together in white script. The surrounding area includes minimal text and design elements in a muted beige tone.
A beige design page features handwritten notes, sketches, a circled plus sign, numbers 0-9, and emphasized white phrases like “Measured Time This Will Impact All Time.” The title Hand-Drawn Elements appears at the bottom left.
Blue graphic with the word Photo in large white text on the left and a large, semi-transparent number 05 on the right. The top section features a navigation menu and logos in white.
A collage of twelve black-and-white photos shows people interacting outdoors and indoors, including conversations, walks in nature, a couple, small groups, and a person standing alone, all in candid, lifestyle moments.
A collage of black-and-white landscape photos shows mountains, winding paths, rivers, lakes, forests, and dramatic clouds, all arranged on a light beige background with the word Landscape at the bottom left.
A collage of six black-and-white photos showing people smiling, laughing, conversing, and walking, capturing candid moments of joy, connection, and togetherness in various indoor and outdoor settings.
Blue graphic with the word Photo in large white text on the left and a large, semi-transparent number 05 on the right. The top section features a navigation menu and logos in white.
A collage of twelve black-and-white photos shows people interacting outdoors and indoors, including conversations, walks in nature, a couple, small groups, and a person standing alone, all in candid, lifestyle moments.
A collage of black-and-white landscape photos shows mountains, winding paths, rivers, lakes, forests, and dramatic clouds, all arranged on a light beige background with the word Landscape at the bottom left.
A collage of six black-and-white photos showing people smiling, laughing, conversing, and walking, capturing candid moments of joy, connection, and togetherness in various indoor and outdoor settings.
A digital brand guide for Aion Path displays logos, typography, color palettes, graphic elements, and black-and-white imagery, all organized on beige and blue presentation slides.

TESTIMONIAL

“Launching a first-in-class concept into the world nationally is no easy task. Venthio’s ability to innovate with us and capture the essence of who we are and the value we bring really showed their brilliance and their care. So much so that we hit the ground running with great success with the various audiences that we serve.”

Matt Hanson | CEO, Aion Path

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